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How to Know If You Need a Ghostwriter

How to Know If You Need a Ghostwriter

How to Know If You Need a Ghostwriter

Like many leaders, your first plan is to write every word yourself. And why not? You communicate well. You know your subject deeply. Isn’t it right to assume that writing a book is a natural extension of those existing skills? Then reality makes an entrance. Long-form writing, it turns out, deman... Read More >

The Wanderer Above the Sea of Fog

Before You Start… What’s Your Purpose?

The Wanderer Above the Sea of Fog

Call me Ishmael. It was the best of times, it was the worst of times. Last night I dreamt I went to Manderley again. On the final day of my sophomore year of high school, I was hit in the face with a baseball bat. Yep, you want your book to start out with a bang* (*above, the first sent... Read More >

10 Secrets to Finding—and Working with—the Right Ghostwriter

10 Secrets to Finding—and Working with—the Right Ghostwriter

10 Secrets to Finding—and Working with—the Right Ghostwriter

You have a book idea. You want to write it. You’ve thought about your purpose and goals for publishing it. But you know you need help getting from “words on a page” to a book that is engaging, useful, focused, and effective. You need creative guidance, writing chops, book publishing expertise... Read More >

Do I Need a Ghostwriter?

If you’re a leader today—whether of a Fortune 500 company or a boutique consulting firm—you’ve probably thought of writing a book. You’re wanting to make a greater impact as a thought leader and share what you’ve learned. You may have developed a killer concept, a brilliant book title, a... Read More >